Academic Essay (1500 words).
You must select an example of a ‘branded space’ and examine it in detail using relevant theories and ideas explored in the seminars. Your essay must contain critical ideas from relevant texts we have read this term. Try to explain the ideas in these texts in your own words, and demonstrate how they relate to the branded space you have chosen. Your essay should be accompanied by images that you refer to in your essay in order to make your explanation clearer. Please do not use images just simply as decoration: if you don’t discuss them in your argument in detail they should not be there. You must use in–‐text citations and a bibliography using the Harvard method (see http://www.citethemrightonline.com ) The essay is intended to be an independently researched paper written to level 2 standards. You are responsible for deciding on the space and the texts you use but please check your choice of case study with your tutor to make sure you’re on the right track. You are also responsible for defining the title of your essay
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